Price: $59.95 - $54.39
(as of Feb 04, 2025 06:46:28 UTC – Details)
As a result of globalization and increased interaction across countries and cultures, multilingualism has gained importance. Script, as the most important conveyor of confirmation, plays a major role in this development. Designers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems. At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communication. Following a general section on the practical application of bilingual design, experts of the concerned languages compare eight writing systems with the Latin script. This part also contains topical interviews and practical examples of more than 100 designers.
ASIN : 3721209826
Publisher : niggli (July 15, 2018)
Language : English
Hardcover : 336 pages
ISBN-10 : 9783721209822
ISBN-13 : 978-3721209822
Item Weight : 2.31 pounds
Dimensions : 9.66 x 1.22 x 12.82 inches