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Leverage the power of Python to collect, process, and mine deep insights from social media data
About This BookAcquire data from various social media platforms such as Facebook, Twitter, YouTube, GitHub, and moreAnalyze and extract actionable insights from your social data using various Python toolsA highly practical guide to conducting efficient social media analytics at scaleWho This Book Is For
If you are a programmer or a data analyst familiar with the Python programming language and want to perform analyses of your social data to acquire valuable business insights, this book is for you. The book does not assume any prior knowledge of any data analysis tool or process.
What You Will LearnUnderstand the basics of social media miningUse PyMongo to clean, store, and access data in MongoDBUnderstand user reactions and emotion detection on FacebookPerform Twitter sentiment analysis and entity recognition using PythonAnalyze video and campaign performance on YouTubeMine popular trends on GitHub and predict the next big technologyExtract conversational topics on public internet forumsAnalyze user interests on PinterestPerform large-scale social media analytics on the cloudIn Detail
Social Media platforms such as Facebook, Twitter, Forums, Pinterest, and YouTube have become part of everyday life in a big way. However, these complex and noisy data streams pose a potent challenge to everyone when it comes to harnessing them properly and benefiting from them. This book will introduce you to
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Publisher : Packt Publishing (July 28, 2017)
Language : English
Paperback : 312 pages
ISBN-10 : 1787121488
ISBN-13 : 978-1787121485
Item Weight : 1.19 pounds
Dimensions : 7.5 x 0.65 x 9.25 inches