Standing Room Only: Marketing Insights for Engaging Performing Arts Audiences

Standing Room Only: Marketing Insights for Engaging Performing Arts Audiences

Price: $69.99
(as of Feb 04, 2025 13:43:35 UTC – Details)



Standing Room Only combines practical advice for creating a strategic marketing program and maintaining a successful performing arts organization. This revised edition lays out a framework to navigate the digital age, from online ticketing options, to marketing options in social, and mobile media.

Publisher ‏ : ‎ Springer; Second Edition 2014 (May 12, 2014)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 420 pages
ISBN-10 ‏ : ‎ 1137282932
ISBN-13 ‏ : ‎ 978-1137282934
Item Weight ‏ : ‎ 1.34 pounds
Dimensions ‏ : ‎ 6.25 x 1.5 x 9.5 inches

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