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One of the world’s great designers shares his vision of “the fundamental principles of great and meaningful design”, that’s “even more relevant today than it was when first published” (Tim Brown, CEO, IDEO).
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.
The fault, argues this ingenious — even liberating — book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.
The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.
The Design of Everyday Things is a powerful primer on how — and why — some products satisfy customers while others only frustrate them.
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Explore the Works of Don Norman
This is a consumer-oriented look at the perils and promise of the smart objects of the future, and a cautionary tale for designers of these objects-many of which are already in use or development. From roller coasters to robots, sports cars to smartphones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman’s insights work for you. This book explores the complex interaction between human thought and the technology it creates, arguing for the development of machines that fit our minds, rather than minds that must conform to the machine.
ASIN : 0465050654
Publisher : Basic Books; Revised edition (November 5, 2013)
Language : English
Paperback : 368 pages
ISBN-10 : 9780465050659
ISBN-13 : 978-0465050659
Item Weight : 13.6 ounces
Dimensions : 5.5 x 1 x 8.33 inches
Customers say
Customers find the book interesting and well-researched. It provides an insightful introduction to product design concepts and explores essential perspectives. Many consider it a great value and good purchase. The author is described as humorous and helpful for getting through some boring topics. However, some readers feel the book is repetitive and redundant at times. There are mixed opinions on the language – some find it easy to read and non-technical, while others describe it as lackluster and dry.
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