Price: $40.00 - $27.49
(as of Dec 28, 2024 06:12:06 UTC – Details)
Learn how to create iconic visual branding that stands the test of time with the innovative tools and inspiration in Logos That Last.
*Winner of the 2023 American Graphic Design Award for Book Design from Graphic Design USA*
Award-winning graphic designer Allan Peters has distilled the knowledge and experience of a 20-year career into this landmark guide for designers and brand strategists of any level.
Through the years, Peters has designed hundreds of logos for top brands as well as personal passion projects, and has developed a unique creative process he shares in Logos that Last for the very first time. Learn how to build great relationships with clients, while cultivating consistency and productivity.
Logos that Last also includes:
Detailed case studies that follow designs from concept to completionTips for turning a good idea into a great logoStrategies for extending a great logo into a dynamic brand systemAdvice for turning your passion into your profession
With Logos that Last, discover how to create inventive, thoughtful, and enduring logos with Peters’s own hands-on, step-by-step process.
From the Publisher
Publisher : Rockport Publishers (November 7, 2023)
Language : English
Hardcover : 208 pages
ISBN-10 : 0760383170
ISBN-13 : 978-0760383179
Item Weight : 2.2 pounds
Dimensions : 8.7 x 0.8 x 10.1 inches
Customers say
Customers find the book provides valuable design inspiration and educational value. They appreciate the transparent, detailed process and useful tips and tricks. The book is described as a great resource for how to pitch winning work to clients. Readers praise the effective, unique, and durable logos that stand the test of time. They appreciate the story-telling and autobiography in the first few pages. The book is described by customers as simple and straightforward, making it easy to understand.
AI-generated from the text of customer reviews