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Learn how to price creative work with confidence. Win more bids. Make more money. When it comes to pricing their work, far too many freelance designers and agencies merely guess what to charge their clients. As a result, profitable projects have as much to do with luck as they do anything else. In The Psychology of Graphic Design Pricing, you’ll learn how to take luck out of the equation by calculating the cost to produce your work, understanding its market value, and extracting your client’s budget. These three variables are used in a pricing spectrum, empowering you to price your work with confidence and profitability in every project opportunity. This book will teach you how to calculate your production costs, understand market value, extract your client’s budget, bid with the right project price, and increase your profitability.
Publisher : Independently published (February 7, 2019)
Language : English
Paperback : 206 pages
ISBN-10 : 1794390146
ISBN-13 : 978-1794390140
Item Weight : 14.1 ounces
Dimensions : 6 x 0.47 x 9 inches
Customers say
Customers find the book’s content useful and valuable for agencies or freelancers. They appreciate the step-by-step advice that removes uncertainty. The information is easy to understand and apply to their freelance business right away. The book is organized and written well, with visuals that help illustrate concepts.
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